Silk Naturals’ Neighborhood

Has anyone seen this in person?  I have been sick today and spending time surfing the net looking for a few things, (like a new kitchen faucet) and somehow I came upon this.  I've read some reviews and they sound promising, but none of them mentioned using it w/MMU.  I wonder if it works like a flocked sponge, or the red cleansing sponge that Dayna uses and loves.  I admit that I am drawn in by the gimmick of the "pink egg shape", but if it truly works it may not be a bad investment.  It's $20 for a single sponge and $34 for the sponge/cleanser kit.  They have other kits available too and I did read that the cleanser is not necessary, but it has a built in "pedestal" to place it on to air dry.  See what I mean about gimmicks??  You can buy this directly from the Beauty Blender site, and I saw it at Cherry Culture and Drugstore.com too. Thoughts anyone??  Oh and I apologize for the lousy pic-I had some trouble copying/pasting and this was the best I could do. 

Beauty Blender